Richmond, BC (February 23, 2010) - This spring hockey moms from Kelowna to Fort Nelson vied for the coveted title as Medicine Centre’s number one hockey mom. The winner of the 2010 contest went to Kelowna resident Dayna Selby, for her standout work and dedication to families and her local community.

For Medicine Centre Pharmacies, honoring exceptional individuals is an intrinsic part of making a difference day-in-day-out, in communities all over the province. The contest, called the Hockey Mom Tribute, awarded Dayna an opportunity for her and her family to enjoy an all-expenses paid trip to Vancouver to take in a Canucks game.

According to Medicine Centre Spokesperson Deborah Kerr, “There couldn’t be a more deserving hockey mom than Dayna Selby. Dayna wakes up at 6am every morning to rouse her active family, finds the time to coach her ten year old son and her seven year old daughter’s various sport teams and also acts as the Director of the Atom House Division for the Kelowna Minor Hockey Association .”

On a daily basis Dayna is responsible for making schedules, balancing team rosters and dealing with all the paperwork that inevitably arises, while still finding the time to play on her own team and cheer on her equally hockey obsessed husband at his games.

According to Selby, “The hard work, late nights, early mornings, cold hands/feet, endless emails, phone calls are all worth it,” because hockey is such an intrinsic part of her community.   It is this attitude that strengthens families and communities and is an attitude that Medicine Centre Pharmacies is dedicated to recognizing and rewarding.

According to Deborah Kerr, “Medicine Centres want to let exceptional individuals know that their hard work does not go unnoticed and that communities are immeasurably richer for their tireless effort.”

For more information on this story check out our online video http://medicinecentre.com/hockey_tribute.html  or contact:

Katie Reiach
604.614.5283
katie@sparkgroup.ca